Agenda

MARKETPLACE 2026 AGENDA

Tuesday, December 8

The Contracting Academy | VIRTUAL   

This is an opportunity for businesses to grow their technical knowledge of contracting with federal government, state and local government, and government prime contractors. The series of workshops will benefit established businesses looking to grow and develop their government sales.

Visit The Contracting Academy website for additional details.

Wednesday, December 9

IN-PERSON MARKETPLACE WISCONSIN | BAIRD CENTER     

10 a.m.-3 p.m.
Expo hall setup

Noon
Check-in and badge pick-up opens

1-3 p.m.
Main programming/plenary session

3-5 p.m.
Educational breakout sessions

This session is designed to help attendees learn to identify procurement opportunities, build meaningful buyer relationships, and understand effective engagement strategies before opportunities are released. Incorporate practical networking and matchmaking opportunities that foster lasting business connections.

This session is designed to provide practical strategies that help businesses strengthen resilience, embrace innovation, and adapt to evolving economic, workforce, technology, and market conditions. This session will highlight emerging opportunities, including artificial intelligence adoption, supply chain resilience, and business continuity planning.

This session is designed to showcase successful partnership models, supplier development pathways, and Wisconsin business success stories that demonstrate scalable growth strategies. Encourage collaboration, mentorship, and cross-industry partnerships that help businesses expand capacity and compete for larger opportunities.

5:30-7:30 p.m.
Networking reception

Thursday, December 10

IN-PERSON MARKETPLACE WISCONSIN | BAIRD CENTER     

6:30 a.m.
Check-in and badge pick-up opens

8:30-10 a.m.
Breakfast program/Opening plenary session

10 a.m.-noon
Buyer meetings and technical sessions

10 a.m.-12:15 p.m.
Expo hall opens
Buyer one-on-one meetings
Resource tables

12:15-1:30 p.m.
Luncheon and speakers

1:30-4 p.m.
Expo hall resumes
Buyer one-on-one meetings
Resource tables
Buyer meetings and technical sessions

Expand your business opportunities today

Facilitate connections through networking, workshops, panel discussions, buyer meetings and much more. Connect with resources and potentially make a deal or lay the framework for a future contract.

How can we help?

Whether you’re interested in attending, sponsoring, networking or finding new suppliers, we’re here to help.